Welcome to our Ecommerce Marketing Calendar

– a curated list of thematic occasions, holidays, and events designed to inspire and guide ecommerce entrepreneurs in their marketing journey.

This tool aims to spark creativity, providing timely reminders of meaningful dates that you can leverage in your promotional campaigns. Each event includes insights on potential product offers and marketing messages to help you connect more deeply with your customers.

Use this calendar to plan ahead, capitalize on relevant moments, and drive engagement throughout the year.

Happy planning!

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Social Media Day

Event: Social Media DayDate: June 30, 2023Selling Period: 1 week Description: Social Media Day celebrates the impact of social media on global communication and encourages the responsible use of social media platforms. This occasion can be used to promote products related to digital communication, technology, or social media management. Selling Period (June 27, 2023 –...

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4th July – Independence Day

Event: Independence Day (4th of July)Date: July 4, 2023Selling Period: 2 weeks Description:Independence Day, also known as the Fourth of July, is a federal holiday in the United States commemorating the Declaration of Independence. This celebration presents a wonderful opportunity to showcase patriotic items, summer products, and American-made goods. Selling Period (June 20, 2023 –...

New Years Day

Event: New Year’s DayDate: January 1 Duration: 1 day Pre-Promotions Period: 2 weeks before (starting December 18) Description: New Year’s Day marks the beginning of a new year and is celebrated worldwide. It’s an opportunity for people to set goals, make resolutions, and start fresh. Businesses can take advantage of this event to promote products...

National Technology Day – Marketing

Description: National Technology Day is a celebration of technological advancements and innovations. It’s an opportunity for businesses to showcase their latest tech products and services, as well as to engage with customers interested in technology. Store owners can take advantage of this event to promote gadgets, smart home devices, and innovative tech accessories. Pre-Promotions Period...

National Hot Tea Day – Marketing

Event: National Hot Tea DayDate: January 12Duration: 1 dayPre-Promotions Period: 2 weeks before (starting December 29) Description: National Hot Tea Day is a celebration of hot tea and its many varieties. It’s an opportunity for businesses to showcase their tea selections, accessories, and related products. Store owners can take advantage of this event to engage...

Martin Luther King Jr Day – Marketing

Description: Martin Luther King Jr. Day is a national holiday in the United States, commemorating the life and achievements of the civil rights leader Dr. Martin Luther King Jr. It’s an opportunity for businesses to promote products related to civil rights, social justice, and equality. Store owners can also use this event to engage with...

National Compliment Day – Marketing

Event: National Compliment DayDate: January 24Duration: 1 dayPre-Promotions Period: 2 weeks before (starting January 10) Description: National Compliment Day is a day to appreciate and share kind words with others. It’s an opportunity for businesses to promote products that encourage positivity, kindness, and compliments. Store owners can engage with customers by sharing uplifting messages and...

National Puzzle Day – Marketing

Event: National Puzzle DayDate: January 29Duration: 1 dayPre-Promotions Period: 2 weeks before (starting January 15) Description: National Puzzle Day is a celebration of puzzles and the mental stimulation they provide. It’s an opportunity for businesses to showcase their selection of jigsaw puzzles, brain teasers, and puzzle games. Store owners can engage with customers who enjoy...

Groundhog Day – Marketing

Event: Groundhog DayDate: February 2Duration: 1 dayPre-Promotions Period: 2 weeks before (starting January 19) Description: Groundhog Day is a popular tradition celebrated in the United States and Canada. According to folklore, if a groundhog emerges from its burrow on this day and sees its shadow, there will be six more weeks of winter. If it...

National Wear Red Day

Event: National Wear Red DayDate: February 2Duration: 1 dayPre-Promotions Period: 2 weeks before (starting January 21) Description: National Wear Red Day is an annual observance in the United States that raises awareness about heart disease and stroke in women. It’s a day when people are encouraged to wear red clothing and accessories to show their...

Super Bowl Sunday – Marketing

Event 3: Super Bowl SundayDate: February 11Duration: 1 dayPre-Promotions Period: 2 weeks before (starting January 23) Description: Super Bowl Sunday is the day of the annual championship game of the National Football League (NFL) in the United States. It’s one of the most-watched television events in the world, with millions of viewers tuning in to...

Valentine’s Day – Marketing

Event: Valentine’s Day SaleDate: February 14Duration: 1 dayPre-Promotions Period: 2 weeks before (starting January 31) Description: Valentine’s Day is a special occasion celebrated by couples all over the world. It’s an opportunity for businesses to showcase their selection of romantic gifts, cards, and decorations. Store owners can engage with customers who are looking for the...