Welcome to our Ecommerce Marketing Calendar

– a curated list of thematic occasions, holidays, and events designed to inspire and guide ecommerce entrepreneurs in their marketing journey.

This tool aims to spark creativity, providing timely reminders of meaningful dates that you can leverage in your promotional campaigns. Each event includes insights on potential product offers and marketing messages to help you connect more deeply with your customers.

Use this calendar to plan ahead, capitalize on relevant moments, and drive engagement throughout the year.

Happy planning!

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World Autism Awareness Day – Marketing

Event: World Autism Awareness DayDate: April 2, 2024Selling Period: 2 weeks Description: World Autism Awareness Day is an annual event that raises awareness about autism spectrum disorders and promotes understanding and acceptance for people with autism. Businesses can use this opportunity to support the autism community through their products, services, and promotions. Selling Period (March...

National Library Week

Event: National Library WeekDate: April 7 – 13, 2024Selling Period: 2 weeks Description: National Library Week is an annual celebration highlighting the valuable role that libraries play in our communities. It is a time to promote literacy, learning, and the love of reading. Businesses can use this opportunity to promote reading-related products and services, partner...

National Pet Day 2024 – Marketing

Event: National Pet DayDate: April 11, 2024Selling Period: 2 weeks Description: National Pet Day is a day to celebrate the joy that pets bring to our lives and to raise awareness about pet adoption and responsible pet ownership. Businesses can use this opportunity to promote pet-related products and services, share heartwarming pet stories, and support...

Earth Day 2024

Event: Earth DayDate: April 22, 2024Selling Period: 3 weeks Description: Earth Day is a global event that celebrates the planet and raises awareness about environmental issues. Businesses can use this opportunity to promote eco-friendly products and services, showcase their commitment to sustainability, and educate customers about ways to protect the environment. Selling Period (April 1,...

May Day 2024 – Marketing

Event: May Day CelebrationDate: May 1st Duration: 1 dayPre-Promotions Period: 2-3 weeks prior to the event Description: May Day is a vibrant celebration of spring, renewal, and the spirit of community. It’s the perfect time for Shopify store owners to entice customers with colorful and lively promotions, showcasing products that embody the essence of this...

May the 4th Be With You – Star Wars Day

Event: May the 4th Be With You – Star Wars DayDate: May 4, 2024Selling Period: 1 week Description: Star Wars Day is a beloved celebration of the iconic space saga and its loyal fandom. This day presents a unique opportunity for Shopify store owners to showcase their love for Star Wars and connect with fans...

Cinco de Mayo Fiesta

Event: Cinco de Mayo FiestaDate: May 5, 2024Selling Period: 1 week Description: Cinco de Mayo is a vibrant celebration of Mexican culture, history, and heritage. This day presents an opportunity for Shopify store owners to showcase their love for all things Mexican and connect with customers through exciting promotions and special offers. Selling Period (May...

National Small Business Week

Event: National Small Business WeekDate: May 5 – 11, 2024Selling Period: 1 week Description: National Small Business Week is an annual celebration of the contributions and achievements of small businesses in the United States. This week presents a unique opportunity for Shopify store owners to showcase their entrepreneurial spirit, connect with customers, and promote their...

National Teacher Appreciation Week

Event: National Teacher Appreciation WeekDate: May 6 – 10, 2024Selling Period: 1 week Description: National Teacher Appreciation Week is an annual celebration of the hard work and dedication of teachers in the United States. This week presents a unique opportunity for Shopify store owners to show their appreciation for teachers and offer them special deals...

National Nurses Week

Event: National Nurses WeekDate: May 6-12, 2024Selling Period: 1 week Description: National Nurses Week is an annual celebration of the contributions and hard work of nurses in the United States. This week presents a unique opportunity for Shopify store owners to show their appreciation for nurses and offer them special deals and promotions. Selling Period...

World Environment Day

Event: World Environment Day Date: June 5, 2024 Selling Period: 1 week Description: World Environment Day is an annual event dedicated to raising awareness about environmental issues and promoting actions to protect our environment. Businesses can participate in this global cause by offering eco-friendly products, services, or promotions that encourage sustainability and environmental conservation. Selling...

National Best Friends Day

Event: National Best Friends DayDate: June 8, 2024Selling Period: 1 week Description: National Best Friends Day is a day to celebrate and appreciate the role of best friends in our lives. This presents a unique opportunity for businesses to create special deals, offers, and products targeted towards the celebration of friendship. Selling Period (June 4,...